About Athleta
Athleta is a women's performance apparel brand owned by Gap Inc., offering athletic clothing for yoga, running, training, swimming, and outdoor activities. The brand positions itself in the premium athletic wear segment, competing with Lululemon while offering somewhat more accessible pricing and size inclusivity (XXS–3X).
Athleta is known for quality fabrics, technical construction, and versatile designs that transition from workout to everyday wear. Their Powervita, Salutation, and Trekkie lines are particularly popular and frequently top-rated by customers.
The Athleta Rewards credit card and their loyalty rewards program offer meaningful ongoing savings for frequent shoppers. Their semi-annual sale events (spring and fall) are when the best deals appear.
Quick Savings Tips
- Join Athleta Rewards for 5% back in rewards on every purchase
- Semi-annual sale events offer 25–50% off current styles—worth waiting for big purchases
- The Athleta card holder gets free unlimited returns, early sale access, and birthday bonus
- Check the 'Sale' section year-round for 30–60% off prior-season styles
- Gap Inc. employee friends and family events often include Athleta at 50% off