About EyeBuyDirect
EyeBuyDirect is an online eyewear retailer offering prescription glasses, sunglasses, and reading glasses at dramatically below traditional optical store pricing. Founded in 2006, EyeBuyDirect carries thousands of frame styles with prescriptions ground directly into lenses, offering complete pairs of glasses starting under $20—a fraction of what optical stores charge for comparable products.
The company carries stylish frames across a wide range of face-shape-flattering designs, and all lenses include UV protection, anti-scratch coating, and impact resistance as standard. Premium upgrades including progressive lenses, blue-light blocking, photochromic, and premium anti-reflective coatings are available at prices that still significantly undercut traditional optical retail.
EyeBuyDirect's first-pair promotional pricing and frequent site-wide sales make it one of online eyewear's most aggressive value propositions. Their virtual try-on tool helps shoppers see how frames look on their face before purchasing, and the easy prescription upload process makes ordering straightforward.
Quick Savings Tips
- First pair promotions (often 50% off) make the initial order an exceptional value
- Complete glasses starting at $15–$20 with prescription—compare to $200–$400 at optical chains
- Virtual try-on tool reduces the risk of buying frames that don't flatter your face shape
- Progressive lenses are significantly cheaper than at traditional optical stores
- Compare with Zenni Optical and Warby Parker for alternative online eyewear options