Coupons & Promo Types
All the ways to save at New Balance. Each promo type can often be combined — see the Stacking Tips section.
New Balance Outlet
New Balance's outlet section (newbalance.com/outlet/) offers 30–50% off prior-season running shoes, lifestyle sneakers, and apparel. Outlet inventory spans technical running models, training footwear, and popular lifestyle silhouettes at meaningful discounts. Checking the outlet before browsing full-price categories is the most efficient path to NB savings.
OngoingStudent Discount via UNiDAYS
New Balance offers a 15% student discount for verified students through UNiDAYS. Verification is completed on the UNiDAYS platform and the discount is applied at checkout on newbalance.com. The student discount applies to most full-price styles and can be combined with outlet pricing for additional savings.
OngoingNB Rewards Program
NB Rewards is New Balance's free loyalty program that earns points on every direct purchase on newbalance.com. Points accumulate toward reward certificates redeemable for future purchases. Members receive a birthday bonus reward and early access to select promotional events and new launches.
OngoingEnd-of-Season Clearance
New Balance's end-of-season clearance (January and July) moves prior-season footwear and apparel inventory into deeper markdown territory — 40–60% off on select running, training, and lifestyle shoes. These clearance events are the best windows to acquire technical running shoes or popular lifestyle models at significantly reduced prices.
SeasonalBlack Friday and Cyber Monday
New Balance's Black Friday event applies sitewide discounts of 25–35% across running, training, and lifestyle footwear on newbalance.com. Cyber Monday extends additional online-exclusive deals. Both events are among the best opportunities to buy New Balance footwear at the year's lowest prices outside of outlet and clearance.
SeasonalFlash Sales and Email Exclusives
New Balance periodically runs limited-time flash sales and distributes exclusive promo codes via email to NB Rewards members. Flash sales are short-window events (24–48 hours) offering additional discounts on select footwear or apparel categories. Email subscription and NB Rewards enrollment are required to catch these events.
MonthlyReturn Policy
New Balance has one of the more generous return policies among major retailers. Most items qualify for the standard return window, with extended benefits available depending on your membership or payment method.
| Return Window | Condition | Customized Shoes | Outlet Items | Refund Method | |
|---|---|---|---|---|---|
| Standard (45 Days) | 45 days from purchase | Unworn, original box | Non-returnable | Returnable within 45 days | Original payment method |
| NB Rewards Members | 45 days (account lookup) | Unworn, original box | Non-returnable | Returnable within 45 days | Original payment method |
Shipping & Delivery
New Balance offers multiple fulfillment options. Here's a breakdown of the shipping methods, costs, and delivery timeframes available.
Standard Shipping
Free standard shipping on newbalance.com orders of $75 or more. Orders under $75 incur a flat shipping fee. Standard delivery in 5–7 business days.
Expedited Shipping
2-day and overnight shipping available at additional cost shown at checkout.
In-Store Pickup
Free in-store pickup available at New Balance brand stores and select authorized retailers.
Free Returns
New Balance provides a prepaid return shipping label for all standard returns within the 45-day window.
Loyalty Program
New Balance's loyalty program is free to join and provides personalized deals, exclusive perks, and additional savings opportunities. Combining the loyalty program with other discount types is one of the most effective ways to save.
NB Rewards (Free)
Free
- Earn points on every newbalance.com purchase
- Redeem points for merchandise credits
- Birthday bonus reward
- Early access to new launches and promotional events
- Exclusive member flash sale access
UNiDAYS Student Discount
Free (student verification)
- 15% off on newbalance.com for verified students
- Applies to most full-price footwear and apparel
- Stacks with outlet pricing for combined savings
Stacking Tips
Combine multiple discount types in a single transaction. These are the most effective stacking combinations at New Balance.
Student Discount + Outlet Pricing
New Balance's outlet section (30–50% off) combined with the UNiDAYS student discount (15% off) creates effective savings of 40–60% on prior-season running and lifestyle shoes. This combination is the most cost-effective path to New Balance footwear for student buyers and is available year-round through the outlet section.
Black Friday + NB Rewards Redemption
Redeeming NB Rewards points during Black Friday stacks rewards value on top of the year's broadest sitewide discounts. Planning point redemption for Black Friday rather than a regular purchase day compounds the effective savings on New Balance footwear.
End-of-Season Clearance + Email Code
New Balance occasionally distributes additional percentage-off email codes during clearance events. An email code applied to already-clearance-priced footwear can push total savings to 50–60% off original retail. Subscribing to NB emails before clearance events ensures you receive these time-sensitive codes.
Outlet + Free Returns Risk-Free Try
New Balance's 45-day return window with prepaid return labels makes outlet purchases genuinely risk-free. Buyers can order multiple sizes or models from the outlet, try them at home, and return any that don't work — with no shipping cost on returns. This effectively turns the outlet into a try-before-you-commit experience at discounted prices.
Price Match Policy
New Balance's price match guarantee lets you claim a lower price from qualifying competitors — both at the time of purchase and up to 14 days after. Knowing the rules can save you from overpaying on big-ticket items.
No Competitor Price Match
New Balance does not offer a formal competitor price match policy on newbalance.com. NB products are sold through authorized retailers (Dick's, Foot Locker, Zappos) at consistent MAP pricing.
No Post-Purchase Price Adjustment
New Balance does not offer a post-purchase price adjustment policy. Monitor sale events and shop during clearance or flash sales for the best available pricing.
Qualifying Competitors
Exclusions
- No competitor price matching
- No post-purchase price adjustment
- Custom/NB custom shoes are final sale
Promo Calendar
Monthly breakdown of New Balance's biggest promotions and sales events. Highlighted months are the best times to shop.
Frequently Asked Questions
Verified Sources
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